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Author: Marc

This author has written 47 articles
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Read more about the article Coca-Cola Marketing Strategy: A Historical Blueprint for Modern Marketing
Marketing Museum Blog Coca Cola

Coca-Cola Marketing Strategy: A Historical Blueprint for Modern Marketing

  • Post author:Marc
  • Post published: 9. April 2026
  • Post category:Branding

Introduction: Why Coca-Cola matters for marketing history Few brands have shaped marketing as profoundly as Coca-Cola. Its success is not only the result of product quality or distribution power, but…

Continue ReadingCoca-Cola Marketing Strategy: A Historical Blueprint for Modern Marketing
Read more about the article Budweiser: A short history of advertising during prohibition

Budweiser: A short history of advertising during prohibition

  • Post author:Marc
  • Post published: 21. June 2021
  • Post category:Marketing History

Budweiser: An American Marketing Icon Budweiser, an American icon and a beer brand that is well known beyond US borders, has always been famous and loved for its marketing activities.…

Continue ReadingBudweiser: A short history of advertising during prohibition
Read more about the article Welcome to Marketing Museum
Marketing Museum - Explore the past, present & future of Marketing

Welcome to Marketing Museum

  • Post author:Marc
  • Post published: 31. October 2020
  • Post category:General/Marketing Museum

Welcome to Marketing Museum!  We are a non-profit and research oriented museum project focusing on the exciting history of marketing. We started our activities throughout 2020 and are aiming to…

Continue ReadingWelcome to Marketing Museum
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Recent Posts

  • CHARM Since 1983: How Marketing History Acquired an International Research Community
    CHARM Since 1983: How Marketing History Acquired an International Research Community
    27. October 2026/
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  • Journal of Historical Research in Marketing (2009): Giving Marketing’s Past a Research Agenda
    Journal of Historical Research in Marketing (2009): Giving Marketing’s Past a Research Agenda
    27. October 2026/
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  • HubSpot and Inbound Marketing from 2006: Connecting Content, Search and Software
    HubSpot and Inbound Marketing from 2006: Connecting Content, Search and Software
    27. October 2026/
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  • YouTube from 2005: How a Video Platform Changed Video Marketing
    YouTube from 2005: How a Video Platform Changed Video Marketing
    27. October 2026/
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  • Facebook from 2004: From a Campus Directory to Facebook Ads and Social Media Marketing
    Facebook from 2004: From a Campus Directory to Facebook Ads and Social Media Marketing
    27. October 2026/
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Recent Posts

  • CHARM Since 1983: How Marketing History Acquired an International Research Community
  • Journal of Historical Research in Marketing (2009): Giving Marketing’s Past a Research Agenda
  • HubSpot and Inbound Marketing from 2006: Connecting Content, Search and Software
  • YouTube from 2005: How a Video Platform Changed Video Marketing
  • Facebook from 2004: From a Campus Directory to Facebook Ads and Social Media Marketing

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